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How to find a profitable blog niche: 3-factor checklist

Okay. If you’re a beginner and on the lookout for ways you can find a profitable blog niche, then pay attention to this article.

While there are hundreds of niches to blog, it is important that you learn certain factors that help pickup a well-paying blogging niche. So keeping that in mind, I will be presenting you factors that let you valuate the niche.

3-step formula to pick best niche for blogging

1. Pick the niche that you love

Starting a blog seems to be exciting; it is actually, but only when you love doing it.

Blogging is for the long-haul players who patiently put thousands of hours to work creating content and building audience base. You might not be able to yield the instant results. It is like investing your time, energy and money in the thing that you love and believe.

And that is the period newbies lose motivation and quit.

But…If you pick the niche that you’re passionate about, then it keeps you running. Putting consistent efforts plays a key role in generating traffic to your blog and monetizing it.

Ask yourself:

  • Will I get bored if I go with this topic?
  • Can I constant put myself into learning more about this niche?

2. Pick the niche that could drive you traffic

What if the niche you choose has less potential in terms of demand?

Don’t pick such niches!

Make sure that there’s enough audience in your niche that you’re going to blog about. Where there’s a demand, there will be supply.

Here’s how you can find the popularity of a topic:

Let’s say you want to blog about gardening.

Signup for SEMrush tool, type “gardening” in the input bar and search. You might see:

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As you can see, the topic gardening is highly popular and in-demand. It has monthly searches of 855.7K globally, 441K keyword variations, and more than 4.2B results on the Internet.

Yes, the niche is competitive but if you start a blog on it and be able to rank well for the keywords, then you can hustle like a boss.

Pro tip: Gardening is generic and competitive keyword which means it is hard to rank your new content with a zero authority blog. So initially you need to filter sub-topics from your niche and try to rank for those keywords first. By doing this you will be able to build supporting content to your main topic and authority which makes your job easier to rank for next-level (competitive keywords).

3. Pick the niche that is profitable

What good the millions of monthly traffic if it is not generating revenue?

You need to think beyond the traffic. Ask yourself:

  • Does the niche have
  • Products that I can sell?
  • Affiliate programs?
  • High PPC keywords to earn through traditional ads?
  • Businesses that can promote via sponsored content?
  • An audience base that can buy eBooks, courses if I’d offer?


I’m sure that analyzing the above factors will give you the roadmap to finding a profitable blog niche.

Have any questions to shoot? Let me know in the comments.

Affiliate Disclosure: This post may contain affiliate links which means I may earn a commission if you buy through my links. And it doesn’t impact your purchase in anyway. Read full disclosure.


8 thoughts on “How to find a profitable blog niche: 3-factor checklist”

  1. Chayan Chakrabarti

    Hey Mudassir,
    This is a massive guide about niche selection. Yes I have tried a few steps to find my niche when I started, keep up the excellent work bro.

  2. Hey!

    Amazing content brother. Very useful for the newbie bloggers who are confused about choosing a niche. You have covered almost everything in this post. Really I enjoyed reading this article.

    Sayem Ibn Kashem


    hey bro,
    you have done a great job. It really helps me a lot of .your content is great and effective.

    well done bro

  4. Akinduyo Eniola

    Hi Mudassir,
    I see choosing a niche as the most overwhelming stage for newbies.

    The battle of writing about everything they are passionate about against settling for a niche is fierce.

    And I love how you fully explained the nitty gritty of choosing a niche.
    The part of choosing a niche based on affiliate products is a premium advice.

    Thanks for sharing man.

    1. Much appreciated stopping here, Akinduyo and yes, choosing a niche that have various affiliate products is a solid advantage for new bloggers. Have a great Sunday there ๐Ÿ™‚

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